Tickets
Create discount codes
4 min read Updated 13 Nov 2026
Contents
Discount codes give selected buyers a lower price – members, sponsors or your social media followers, for example. Here's how to create codes and what you need to know about how they're counted.
Create a discount code
- Open your codes. Go to the event, choose Edit and the Forms & Codes tab.
- New code. Under Discount Codes, click + New discount code.
- Fill in the details. See the table below.
- Save. Click Create Discount Code. The code works immediately if it's active and within its validity period.
| Field | Description |
|---|---|
| Discount Code * | The code itself, max 50 characters. Letters, digits, hyphens and underscores. Stored in capitals – buyers can type it in upper or lower case. |
| Discount Type * | Percentage Discount (%) or Fixed Discount (SEK). |
| Value | A percentage (0–100) or an amount in kronor. |
| Max uses (leave empty = unlimited) | How many orders in total may use the code. |
| Active | Untick to switch the code off without deleting it. |
| Valid From / Valid To | Optional period during which the code works. |
How the discount is calculated
- A percentage discount is taken off the order's ticket subtotal. 20% on an order with two tickets at 250 kr gives a 100 kr discount.
- A fixed discount is taken off the ticket subtotal once per order, and can never exceed the ticket subtotal. A 50 kr fixed discount gives 50 kr off regardless of the number of tickets.
- Fees are never affected. The discount applies to the ticket price only. A platform fee added on top, the card fee and the SMS fee are paid as normal.
Discounts are deducted in your payout statement, where the net is calculated as ticket revenue minus discounts and refunds.
Uses are counted when the order is created
A use is counted the moment the buyer proceeds to payment – even if the purchase is never paid. A code with Max uses set to 50 can therefore run out before 50 orders have actually been paid.
Tip
Leave some headroom. If exactly 50 people should be able to use the code, set it to around 55–60 and keep an eye on the usage count in the list.
How buyers use the code
Buyers enter the code on the event page in the Discount Code (optional) field before continuing – not at checkout. If the code is valid, a Discount line appears at checkout.
An invalid code doesn't show an error; the purchase simply continues at full price. So it's worth adding to your message: "Check that the Discount line appears at checkout." More for buyers in Using a discount code.
Tracking and editing
- The list under Discount Codes shows each code's discount and how many times it has been used. Inactive codes are marked as inactive.
- Use Edit to change the value, quantity or validity. Changes only affect new purchases.
- Use Remove to delete the code. If you only want to pause it, untick Active instead.
Discount codes belong to one event at a time. In a schedule they aren't copied to new dates – create the code on every date where it should apply.
Frequently asked questions
A customer says the discount code doesn't work – what should I check?
Check that the code is Active, that today falls between Valid From and Valid To, that Max uses hasn't been reached, and that the buyer is entering the code on the event page rather than at checkout.
Can I give a 100% discount?
Yes, the percentage can be 0–100. The discount only applies to the ticket price, so if the platform fee is added on top the buyer still pays it. If you want to hand out completely free tickets, complimentary tickets or ticket pools are often simpler.
Can a code apply to certain ticket types only?
No, a discount code applies to the order's whole ticket subtotal.
Can I use the same code on several events?
Yes, but you need to create it on each event. Uses are counted per event.